The Fundamentals of Fashion Management

Author: Susan Dillon

Publisher: A&C Black

ISBN: 2940411581

Category: Business & Economics

Page: 184

View: 688

The Fundamentals of Fashion Management provides a guide to how the fashion industry works, examining the processes, roles and objectives that make up this multifaceted industry.

The Fundamentals of Fashion Design

Author: Richard Sorger,Jenny Udale

Publisher: AVA Publishing

ISBN: 2940373396

Category: Design

Page: 176

View: 8793

Provides information on all aspects of fashion design, including research and design, fabrics, construction, and developing a collection.

Fundamentals of Sport Management

Author: Robert E. Baker,Craig Esherick

Publisher: Human Kinetics

ISBN: 0736091084

Category: Sports & Recreation

Page: 254

View: 2492

Engaging and reader friendly, Fundamentals of Sport Management addresses the foundations of the field for students and professionals. It provides real-world examples and career opportunities in the exciting world of sport management.

Basics Fashion Design 02: Textiles and Fashion

Author: Jenny Udale

Publisher: AVA Publishing

ISBN: 2940373647

Category: Design

Page: 175

View: 5493

Textiles and Fashion explores the art of creating fashion textiles, from practical processes including fibre production, dyeing and finishing, to construction techniques such as weaving and knitting.

The Fundamentals of Product Design

Author: Richard Morris

Publisher: Bloomsbury Publishing

ISBN: 1350033863

Category: Technology & Engineering

Page: 192

View: 6960

Provides an integrated and cohesive view of the product design process, covering materials, manufacturing, idea generation, computer-aided design, engineering functions, product types, and market research. This updated edition explores recent developments such as additive manufacture and crowd funding, and includes more consumer and lifestyle orientated products for a more product-based focus, supported by a range of new innovative examples and case studies from internationally-renown designers and studios. The second edition also features a supportive document map that helps to reveal the steps in product creation, new projects and activities for every chapter, and additional references and web sources to allow students to further explore the world of product design. Full of inspiring images covering a wide variety of product design examples, Richard Morris presents an engaging introduction to this sizeable topic that can be used as a useful guide to the processes involved in product design.

The Fundamentals of Quality Management

Author: Dennis Kehoe

Publisher: Springer Science & Business Media

ISBN: 9401105456

Category: Business & Economics

Page: 304

View: 1119

This book has been written to provide both students and industrial man agers with a comprehensive description of the tools and techniques of Quality Management and also to provide a framework for understanding Quality Development. Central to the theme of this book is the idea that quality management is a developmental process which requires an understanding of the techniques, the people and the systems issues. The aims of quality development are to produce greater organizational consistency, to improve customer satisfac tion and to reduce the business process costs. In order to achieve these aims, managers are required to have an understanding of both the underlying the ories and the methodologies for implementation. The aim of this book is to provide a coherent description of both the theoretical and implementation aspects of quality management. Since the halcyon days of the quality 'revolution' of the 1970s and 1980s, many organizations have realized that quality development represents an enormous management challenge. This challenge for continuous improve ment requires the continuous development of systems, of techniques and of people. Like most serious business strategies, competitive improvement through quality development can only be achieved if the organization understands not only what the various quality 'options' are but also when a particular technique or approach is applicable. Quality development has no single blueprint but requires a learning organization which understands key concepts and methods of implementation.

The Fundamentals of Branding

Author: Melissa Davis

Publisher: Bloomsbury Publishing

ISBN: 1350034614

Category: Business & Economics

Page: 184

View: 6321

Branding is a discipline that has emerged over the last century to become a ubiquitous force in marketing. The Fundamentals of Branding offers an overview of the foundations of building, developing and maintaining brands. It provides insight into key aspects such as targeting audiences, trends, brand structures and brand architecture, and examines the fundamental client/agency relationship. It also places branding in a global context and discusses its relation to business practice as well as other creative disciplines.

Fundamentals of Sales Management for the Newly Appointed Sales Manager

Author: Matthew SCHWARTZ

Publisher: AMACOM

ISBN: 0814429394

Category: Business & Economics

Page: 224

View: 7147

Making the leap into sales management means meeting a whole new set of challenges. As a manager, you’re going to have to quickly develop the skills that allow you to build and supervise a sales team, communicate effectively, set goals, be a mentor, and much, much more. Now that you’ve been handed these unfamiliar responsibilities, you’re going to have to think on your feet -- or face the possibility of not living up to expectations.Easy-to-understand and filled with realistic examples and immediately usable strategies, Fundamentals of Sales Management for the Newly Appointed Sales Manager helps you understand what it takes to be a great sales manager, allowing you to avoid many of the common first-time sales management mistakes, and be successful right out of the gate. Dispensing with dry theory, the book helps you understand your new role in the organization, and how to thrive simultaneously as both a member of the management team, and as a team leader. You’ll learn how to:• Make a smooth transition into management.• Build a superior, high-functioning sales team.• Set objectives and plan performance.• Delegate responsibilities.• Recruit new employees.• Improve productivity and effectiveness.Based on the bestselling American Management Association seminar, the book supplies you with indispensable, need-to-know information on communicating with your team, your bosses, your peers, and your customers; developing a sales plan and understanding the relationship between corporate, department, and individual plans; applying crucial time management skills to your new role; managing a sales territory; interviewing and hiring the right people; building a motivational environment; compensating your people; and understanding the difference between training, coaching, and counseling—and knowing how to excel at each.You can’t make the leap into sales management successfully without the proper tools and information under your belt. Fundamentals of Sales Management for the Newly Appointed Sales Manager gives you everything you need to win the respect of your peers and colleagues, and immediately excel at your challenging new responsibilities.

Fundamentals of Turfgrass Management

Author: Nick E. Christians,Aaron J. Patton,Quincy D. Law

Publisher: John Wiley & Sons

ISBN: 1119205565

Category: Gardening

Page: 480

View: 3530

The classic turfgrass management handbook, updated with new developments in the field Fundamentals of Turfgrass Management is the bestselling guide with expert coverage of basic turfgrass science and all aspects of practical care. Now in its fifth edition, this industry favorite offers the latest information on growth, nutrition, herbicides, insecticides, and fungicides, as well as new chapters discussing shade stress and light requirements and the benefits of turf. Though written at an introductory level, this book provides experienced turf managers with the most current thinking and new developments in wide range of topics, such as fertilization, grass selection, pest management, plant growth regulators, sports turf management practices, soil testing, and water quality. For students and experienced professionals alike, this book provides a thorough and well-rounded reference with everyday utility. Today’s turf managers must have detailed knowledge of agronomy, botany, entomology, horticulture, pathology, and business management. This book brings these diverse fundamentals together into a single volume and will help you to: Master the art and science of turfgrass care, cultivation, and management Learn best practices for mowing, fertilizing, soil health, irrigation, and more Identify, manage, and control insect, disease, and weed pests Examine the professional management of sports turf, golf courses, lawns, and sod Turf management is a $70 billion industry that reaches into sports, tourism, land management, real estate, and more. The care and maintenance of high quality turf requires careful consideration and monitoring of many variables, and both strategic planning and quick action are needed to stay ahead of threats from weather, pests, traffic, and more. Fundamentals of Turfgrass Management provides clear guidance and comprehensive coverage of all aspects of the industry, with the latest information all turf managers need to know.

The Fundamentals of Design Management

Author: Kathryn Best

Publisher: Bloomsbury Publishing

ISBN: 1350034576

Category: Design

Page: 208

View: 6832

The book explicitly places the principles and processes of design within the context of a business or enterprise, explaining how design management can relate to the cultural, environmental, political and social impact of an enterprise. It emphasises the inter-disciplinary nature of design management, and as such is of relevance to students of a number of disciplines: from art and design to business, marketing or media. The Fundamentals of Design Management is supported throughout by a range of interviews and case studies, taken from design practitioners and industry experts.

Strategic Fashion Management

Concepts, Models and Strategies for Competitive Advantage

Author: Ranjit Thind

Publisher: Routledge

ISBN: 135166221X

Category: Business & Economics

Page: 168

View: 1943

Strategic Fashion Management: Concepts, Models and Strategies for Competitive Advantage is a highly accessible book providing a unique look into the strategic drivers of the dynamic and ever-growing fashion industry. Derived from the knowledge gap in quality strategic fashion management literature, this book blends theory with a variety of examples and uses 18 case studies to help bring to life contemporary topics faced by senior executives. The analysis is highly global in nature and aims to accelerate the strategic skills required to navigate the industry and contribute to a firm’s growth. Using copious examples from across the world, this book provides in-depth discourse and progressive theoretical concepts and strategies which readers will be able to apply immediately to their studies or practices. The book is particularly suitable for final-year undergraduate and postgraduate students studying fashion management or marketing, as well as those on MBA and international business courses who wish to understand more about the fashion ecosystem. It is also designed to serve as an important reference for executives who are interested in conceptualising strategic issues that are pertinent to the industry.

The Fundamentals of Marketing

Author: Russell Edward

Publisher: Bloomsbury Publishing

ISBN: 1350034622

Category: Business & Economics

Page: 192

View: 1369

This book describes how marketing organizations successfully move from product concept to the creation of a successful brand, and explains the key tools used to develop branding. It introduces selling theories and the principles of consumer behaviour, and documents the creation and development of brands using real-world examples. It goes on to explain strategic pricing, methods of distribution, market research, strategic thinking and the promotion of these brands through advertising. The Fundamentals of Marketing is fully illustrated with up-to-the-minute examples and case studies, including Amazon, Bling H20 and Tap'd NY, Petstages, Red Bull and Wal-Mart.

Fundamentals of Law Office Management

Author: Pamela Everett-Nollkamper

Publisher: Cengage Learning

ISBN: 1285687175

Category: Law

Page: 640

View: 9695

FUNDAMENTALS OF LAW OFFICE MANAGEMENT, Fifth Edition delivers the skills and knowledge you need to keep a law office running smoothly. In addition to an overview of the legal industry and the many roles paralegals play, the book takes an in-depth look at how legal environments differ from other businesses, including the ethical issues you may face. Discussions on law-specific office functions, such as managing the client funds account, timekeeping, docketing, and maintaining a law library help you understand the scope of a legal practice, while chapters on technology, client relations, and billing reveal the business side. Practical and skills-focused, FUNDAMENTALS OF LAW OFFICE MANAGEMENT, Fifth Editiont provides ample, in-text learning features, such as key words, ethics alerts, side bars, tech tips, and the latest Web references, along with supplemental, online tools for hands-on practice. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

The Fundamentals of Digital Fashion Marketing

Author: Clare Harris

Publisher: Bloomsbury Publishing

ISBN: 1474220851

Category: Design

Page: 216

View: 5153

The Fundamentals of Digital Fashion Marketing introduces and explores contemporary digital marketing practices within the fashion industry. Clare Harris clearly explains key digital marketing strategies and examines and illustrates their role in fashion through exciting and memorable industry examples. Marketing practices covered include online marketing, social media, video, mobile technologies, in-store technologies, augmented reality and digital spaces.The text features interviews and case studies from some of fashion's biggest brands and most cutting-edge marketing companies, while also promoting active learning through engaging activities and exercises. This all combines to create a book that will inform, stimulate and inspire the next generation of creative marketers.

The Fundamentals of Risk Measurement

Author: Christopher Marrison

Publisher: McGraw Hill Professional

ISBN: 0071736883

Category: Business & Economics

Page: 415

View: 9651

A step-by-step guidebook for understanding—and implementing—integrated financial risk measurement and management The Fundamentals of Risk Measurement introduces the state-of-the-art tools and practices necessary for planning, executing, and maintaining risk management in today’s volatile financial environment. This comprehensive book provides description and analysis of topics including: Economic capital Risk adjusted return on capital (RAROC) Shareholder Value Added (SVA) Value at Risk (VaR) Asset/liability management (ALM) Credit risk for a single facility Credit risk for portfolios Operating risk Inter-risk diversification The Basel Committee Capital Accords The banking world is driven by risk. The Fundamentals of Risk Measurement shows you how to quantify that risk, outlining an integrated framework for risk measurement and management that is straightforward, practical for implementation, and based on the realities of today’s tumultuous global marketplace. “Banks make money in one of two ways: providing services to customers and taking risks. In this book, we address the business of making money by taking risk....”—From the Introduction In The Fundamentals of Risk Measurement, financial industry veteran Chris Marrison examines what banks must do to succeed in the business of making money by taking risk. Encompassing the three primary areas of banking risk—market, credit, and operational—and doing so in a uniquely intuitive, step-by-step format, Marrison provides hands-on details on the primary tools for financial risk measurement and management, including: Plain-English evaluation of specific risk measurement tools and techniques Use of Value at Risk (VaR) for assessment of market risk for trading operations Asset/liability management (ALM) techniques, transfer pricing, and managing market and liquidity risk The many available methods for analyzing portfolios of credit risks Using RAROC to compare the risk-adjusted profitability of businesses and price transactions In addition, woven throughout The Fundamentals of Risk Measurement are principles underlying the regulatory capital requirements of the Basel Committee on Banking Supervision, and what banks must do to understand and implement them. The requirements are defined, implications of the New Capital Accord are presented, and the major steps that a bank must take to implement the New Accord are discussed. The resulting thumbnail sketch of the Basel Committee, and specifically the New Capital Accord, is valuable as both a ready reference and a foundation for further study of this important initiative. Risk is unavoidable in the financial industry. It can, however, be measured and managed to provide the greatest risk-adjusted return, and limit the negative impacts of risk to a bank’s shareholders as well as potential borrowers and lenders. The Fundamentals of Risk Management provides risk managers with an approach to risk-taking that is both informed and prudent, one that shows operations managers how to control risk exposures as it allows decision-making executives to direct resources to opportunities that are expected to create maximum return with minimum risk. The result is today’s most complete introduction to the business of risk, and a valuable reference for anyone from the floor trader to the officer in charge of overseeing the entire risk management operation.

The Fundamentals of Illustration

Author: Lawrence Zeegen,Crush (Firm)

Publisher: AVA Publishing

ISBN: 2940373337

Category: Art

Page: 176

View: 1614

This publication provides an introduction to the key elements of illustration and takes you step by step through the key design, print and production processes as well as relevant software applications. Encompassing all the specialist skills, knowledge and practical applications that todays illustrators require, Zeegen also covers basic communication theory and creative strategies.

Fundamentals of Project Management

Author: Joseph Heagney

Publisher: AMACOM

ISBN: 0814437370

Category: Business & Economics

Page: 240

View: 9315

"...a great resource for helping a project manager or other team member to learn new tools and techniques or refresh their knowledge. "-PM World Journal A project management bestseller-revised and better than ever. Boasting sales of more than 200,000 copies, Fundamentals of Project Management has helped generations of project managers navigate the ins and outs of every aspect of this complex discipline. But much has changed in recent years. Fully updated in accordance with the latest version of the Project Management Body of Knowledge (PMBOK(R)), the fifth edition of this classic text remains the perfect introduction to the subject, showing readers how to: Clarify project goals and objectives * Develop a work breakdown structure * Create a project risk plan * Produce a realistic schedule * Manage change requests * Control and evaluate progress at every stage * Lead the project team The book contains new information and expanded coverage on topics including estimating; stakeholder management; procurement management; creating a communication plan; project closure; requirements for PMP certification; and much more. Chock full of tools, techniques, examples, and instructive exercises, this up-to-the-minute guide will help you plan and execute projects on time, on budget-and with maximum efficiency.

The Fundamentals of Creative Advertising

Author: Ken Burtenshaw,Nik Mahon,Caroline Barfoot

Publisher: A&C Black

ISBN: 2940411565

Category: Business & Economics

Page: 184

View: 3271

The Fundamentals of Creative Advertising provides an introduction to the key elements of creative advertising and includes a wealth of visual examples taken from real campaigns using various media.