The Customer-Funded Business: Start, Finance, or Grow Your Company with Your Customers' Cash

Book Review

Author: PCC

Publisher: N.A

ISBN: 8869096629

Category: Business & Economics

Page: N.A

View: 5346

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Who needs investors? More than two generations ago, the venture capital community– VCs, business angels, incubators and others –convinced the entrepreneurial world that writing business plans andraising venture capital constituted the twin centerpieces ofentrepreneurial endeavor. They did so for good reasons: thesometimes astonishing returns they've delivered to their investorsand the astonishingly large companies that their ecosystem hascreated. But the vast majority of fast-growing companies never takeany venture capital. So where does the money come from to startand grow their companies? From a much more agreeable and hospitablesource, their customers. That's exactly what Michael Dell, BillGates and Banana Republic's Mel and Patricia Ziegler did to gettheir companies up and running and turn them into iconicbrands. In The Customer Funded Business, best-selling author JohnMullins uncovers five novel approaches that scrappy and innovative21st century entrepreneurs working in companies large and smallhave ingeniously adapted from their predecessors like Dell, Gates,and the Zieglers: Matchmaker models (Airbnb) Pay-in-advance models (Threadless) Subscription models (TutorVista) Scarcity models (Vente Privee) Service-to-product models (GoViral) Through the captivating stories of these and other inspiringcompanies from around the world, Mullins brings to life the fivemodels and identifies the questions that angel or other investorswill – and should! – ask of entrepreneurs or corporateinnovators seeking to apply them. Drawing on in-depth interviewswith entrepreneurs and investors who have actually put these modelsto use, Mullins goes on to address the key implementation issuesthat characterize each of the models: when to apply them, how bestto apply them, and the pitfalls to watch out for. Whether you're an aspiring entrepreneur lacking the start-upcapital you need, an early-stage entrepreneur trying to get yourcash-starved venture into take-off mode, an intrapreneur seekingfunding within an established company, or an angel investor ormentor who supports high-potential ventures, this book offers themost sure-footed path to starting, financing, or growingyour venture. John Mullins is the author of The New Business Road Testand, with Randy Komisar, the widely acclaimed Getting to PlanB.

The Customer-Funded Business

Start, Finance, or Grow Your Company with Your Customers' Cash

Author: John Mullins

Publisher: John Wiley & Sons

ISBN: 1118879139

Category: Business & Economics

Page: 304

View: 3612

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Who needs investors? More than two generations ago, the venture capital community– VCs, business angels, incubators and others –convinced the entrepreneurial world that writing business plans andraising venture capital constituted the twin centerpieces ofentrepreneurial endeavor. They did so for good reasons: thesometimes astonishing returns they've delivered to their investorsand the astonishingly large companies that their ecosystem hascreated. But the vast majority of fast-growing companies never takeany venture capital. So where does the money come from to startand grow their companies? From a much more agreeable and hospitablesource, their customers. That's exactly what Michael Dell, BillGates and Banana Republic's Mel and Patricia Ziegler did to gettheir companies up and running and turn them into iconicbrands. In The Customer Funded Business, best-selling author JohnMullins uncovers five novel approaches that scrappy and innovative21st century entrepreneurs working in companies large and smallhave ingeniously adapted from their predecessors like Dell, Gates,and the Zieglers: Matchmaker models (Airbnb) Pay-in-advance models (Threadless) Subscription models (TutorVista) Scarcity models (Vente Privee) Service-to-product models (GoViral) Through the captivating stories of these and other inspiringcompanies from around the world, Mullins brings to life the fivemodels and identifies the questions that angel or other investorswill – and should! – ask of entrepreneurs or corporateinnovators seeking to apply them. Drawing on in-depth interviewswith entrepreneurs and investors who have actually put these modelsto use, Mullins goes on to address the key implementation issuesthat characterize each of the models: when to apply them, how bestto apply them, and the pitfalls to watch out for. Whether you're an aspiring entrepreneur lacking the start-upcapital you need, an early-stage entrepreneur trying to get yourcash-starved venture into take-off mode, an intrapreneur seekingfunding within an established company, or an angel investor ormentor who supports high-potential ventures, this book offers themost sure-footed path to starting, financing, or growingyour venture. John Mullins is the author of The New Business Road Testand, with Randy Komisar, the widely acclaimed Getting to PlanB.

Summary: The Customer-Funded Business

Review and Analysis of Mullins' Book

Author: BusinessNews Publishing

Publisher: Must Read Summaries

ISBN: 2511036088

Category: Business & Economics

Page: 9

View: 406

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The must-read summary of John Mullins' book: "The Customer-Funded Business: Start, Finance, or Grow Your Company with Your Customers’ Cash". This complete summary of the ideas from John Mullins' book "The Customer-Funded Business” tells you to forget about the complicated methods of securing start-up funding. According to Mullins, the best way of getting the funding is from your future customers. If you can find enough customers who will pay for the solution that you’re offering to their problem, this is the perfect way of starting a customer-funded business. There are five different customer-funded business models: 1. Matchmaker 2. Pay-in-advance 3. Subscription 4. Security/Flash sales 5. Service-to-product This summary will take you through all five of these different business models, giving you all the information you need to decide which approach will work best for you. Added-value of this summary: • Save time • Stop applying for start-up funding and get the money from your future customers • Find out which customer-funded business model is right for your business To learn more, read “The Customer-Funded Business” and find out how you can secure start-up funding from your customers!

3 Minute Summary of The Customer Funded Business by John Mullins

Author: thimblesofplenty

Publisher: thimblesofplenty

ISBN: N.A

Category:

Page: N.A

View: 3893

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thimblesofplenty is a group of friends who also happen to be business people and avid readers. We wanted to keep up with the latest business books but found that time was a factor. So we divided out the work and each of us took a book and summarised it for the others. We though it might be a great idea to share these summaries with you. For a small price and a 3 minute time investment, our summary gives you some of the wisdom from the book, some food for thought and hopefully the impetus to make some time to read the whole book!

The New Business Road Test

What entrepreneurs and investors should do before launching a lean start-up

Author: John Mullins

Publisher: Pearson UK

ISBN: 1292208414

Category: Business & Economics

Page: 360

View: 8069

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ROAD TEST YOUR IDEA BEFORE YOU LAUNCH YOUR LEAN START-UP Thinking about starting a new business? Stop! Is there a genuine market for your idea? Do you really want to compete in that industry? Are you the right person to pursue it? No matter how talented you are or how much capital you have, if you’re pursuing a fundamentally flawed opportunity then you’re heading for failure. So before you launch your lean start-up, take your idea for a test drive and make sure it has a fighting chance of working. Now in its fifth edition, The New Business Road Test is the essential handbook for anyone wanting to launch a start-up. The new and fully updated case studies – Ella's Kitchen, Whole Foods, eBay and more – and ‘seven domains’ framework will help you avoid impending disaster and enhance your chances of achieving your entrepreneurial dreams. This book will help you answer the live-or-die questions: · Are the market and industry attractive? · Does the opportunity offer both customer benefits as well as competitive and economic sustainability? · Can you deliver the results you seek? The accompanying app (available on iTunes and Android) makes it easy to assemble all the evidence you need for your road test, wherever you are. www.newbusinessroadtest.com

Introduction to Composite Products

Design, development and manufacture

Author: Kevin Potter

Publisher: Springer Science & Business Media

ISBN: 9780412736902

Category: Technology & Engineering

Page: 276

View: 6054

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This books sets out an approach to the design and development of composite products that will lead to the maximum likelihood of developing commercially successful products, generally in the face of a great deal of uncertainty in most areas of the development process. The book is practically orientated, covering those areas of composite technology most critical to product developments, rather than those of the most theoretical importance, therefore providing a basis for mutual understanding among the broad field of composite specialists. The author's experience provides a hands-on approach to the methodology of design with composites. All those interested in composites design and manufacture, including those practising in such diverse fields as resin formulation, reinforcement, manufacture, design processing and manufacturing engineering will find this book invaluable.

The Customer First Programme

Delivery of Student Finance

Author: Great Britain: National Audit Office

Publisher: The Stationery Office

ISBN: 9780102963601

Category: Political Science

Page: 39

View: 815

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In 2009 the Student Loans Company took over the processing of loan and grant applications for new students from England which had previously been carried out by 130 local authorities. The Company's document scanning system was launched before being fully tested. Its failure was critical, and the Company's contingency plan was both flawed and implemented late. The Company took 33 per cent longer to process applications in 2009-10 compared with local authorities in 2008-09, and only 46 per cent of new applications had been fully processed by the start of term. By September 2009, 241,000 applications had been received but not fully processed. This led to a dramatic increase in the volume of calls, with the Company receiving over four million in September - 87 per cent of which were unanswered. The Company had failed to communicate key messages to applicants that would have helped to reduce unnecessary calls. The customer service provided by the Company in 2009 was poor. The NAO also raises concerns about the Company's performance in managing Disabled Students' Allowance. By the end of 2009, only 4,000 of 17,000 applications had resulted in a payment, taking an average of 20 weeks to be processed. The Department for Business, Innovation and Skills and the Student Loans Company underestimated the challenges in centralising this service. Neither the Department's monitoring of the Company nor the Company's Board's oversight were effective. Substantial risks remain to the successful delivery of the service in 2010.

Hearings on National Defense Authorization Act for fiscal year 1993

H.R. 5006 and oversight of previously authorized programs before before the Committee on Armed Services, House of Representatives, One Hundred Second Congress, second session : Readiness Subcommittee hearings and Environmental Restoration Panel hearing on Title III--Operation and maintenance : hearings held March 17, 18, 26, 31, April 2, 8, 30, and May 5, 1992

Author: United States. Congress. House. Committee on Armed Services. Readiness Subcommittee,United States. Congress. House. Committee on Armed Services. Environmental Restoration Panel

Publisher: N.A

ISBN: N.A

Category: Law

Page: 886

View: 2331

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Be Your Customer's Hero

Real-World Tips and Techniques for the Service Front Lines

Author: Adam Toporek

Publisher: AMACOM

ISBN: 0814449069

Category: Business & Economics

Page: 256

View: 5524

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On the front lines of customer service, every day presents new and unexpected challenges-and even the most dedicated employees can be caught unprepared. They need confidence. They need training. They need help. Be Your Customer's Hero answers the call. The book provides customer-facing professionals with short, simple, actionable advice designed to transform them into heroes in the eyes of the customers they serve. Quick chapters show readers how to: * Achieve the mindset required for Hero-Class(TM) service * Understand the customer's expectations-and exceed them * Develop powerful communication skills * Avoid the seven triggers guaranteed to set customers off * Handle difficult and even irrational customers with ease * Become an indispensable part of any frontline team Armed with the tools and techniques in this book, readers will start each workday knowing they can conquer whatever problem comes their way.